About Us
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Two Decades In Hospitality, From The Floor To The Front Office.
Our Vision
To become the leading hospitality growth partner for restaurant operators across North America, giving them access to capital, partnerships, and new customers without sacrificing ownership.
Our Mission
To help restaurant operators access growth capital, strengthen cash flow, and acquire new guests through hospitality focused solutions built for long term success.
Alex Ford | Founder & CEO
With over 20 years of hospitality experience spanning restaurant operations, management, business development, and multi-unit restaurant groups, Alex Ford founded ATMG Hospitality to help restaurant owners grow through upfront growth capital and continuous customer acquisition—without relying on traditional financing.
“Our mission is simple: help restaurant owners grow while keeping control of the businesses they’ve worked so hard to build.”
- Built by an operator who has run restaurants, not a lender
- Hospitality focused, never generic finance or marketing
- Capital and new guests, while you keep full ownership
- White glove guidance from qualification through funding
- Why Choose Us
Why Operators Trust ATMG
Built By An Operator
Alex spent two decades inside restaurants before building ATMG. He knows the floor, the books, and the pressure of a slow week.
Hospitality Focused
ATMG works only with restaurants, bars, and hospitality groups. No generic finance products, no marketing fluff.
You Keep Full Ownership
Capital and new customers without a loan, interest, equity, or a personal guarantee. The business stays entirely yours.
Guided Start To Finish
From qualification and document review to funding and activation, ATMG supports you at every stage.
- What Our Clients Say
Capital Without The Catch.
ATMG gives restaurant operators a genuinely different way to grow. Here is exactly what that means, and what it does not, so there are no surprises.
What This Is:
- Upfront growth capital
- Customer acquisition support
- Hospitality focused growth strategy
- Flexible funding structure
- Full ownership kept
ATMG helps restaurants operators access upfront cash in exchange for a pre-purchased dining credit balance, then features your restaurant on a food and beverage app with millions of active diners. As new guests discover you and redeem, that balance is drawn down, so the same activity that repays your capital is also filling your tables.
What This Isnt:
- Not a traditional loan
- No personal guarantee
- No interest payments
- No equity sale
- No fixed repayment schedule
This is not a loan or a debt product. There is no interest, no fixed monthly payment, and no personal guarantee. The balance moves only as new app sourced guests dine and redeem, never from your existing regulars, so a slow week never becomes a payment you owe.
1000+ Partners
- Get Started
Tell Us About Your Restaurant, And We'll Show You What's Possible.
Get upfront capital and new guests without a loan, interest, or personal guarantee. Most qualified operators are funded in days. See what your restaurant qualifies for in minutes.